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Kellogg Withdraws Immunity Claims
December 2nd, 2009 by Angelica

Kellogg’s has been making headlines recently for its misleading cover, in which it states that the cereal increases immunity. By claiming to raise immunity levels, it is misguiding parents into believing that it may be healthier then other less processed, organic products.

The city attorneys of San Francisco are thinking along the same lines, stating that they should “seek an immediate termination or modification of the advertising claim…” Kellogg proceeded to phase out the immunity claim November 4, 2009.

Kellogg withdrew immunity claims.

Kellogg's Cereal Box Cover

Although we don’t think that Kellogg’s cereal is as bad as fast food, the likelihood of it curing a cold is slim. As compared to fresher products, Kellogg’s sugary Cocoa Krispies leave much to be desired.

Instead, we think Chef Ann‘s quick granola recipe is a tasty and healthier alternative.

Ingredients:

  • 1 3/4 cup           rolled oats
  • 3/4 cup              unsweetened coconut, toasted
  • 1/2 tsp               salt
  • 1/4 tsp               ground cinnamon
  • 2 tsp                   unsalted butter
  • 1 1/4 Tbsp        canola oil
  • 1 Tbsp                honey
  • 2 1/4 Tbsp        maple syrup
  • 1/4 cup              almonds, unsalted, whole, toasted
  • 1/4 cup              pumpkin seeds, unsalted, toasted
  • 1 Tbsp                sunflower seeds, unsalted, toasted
  • 1/4 cup              raisins
  • 1 Tbsp                golden raisins
  • 1/4 cup              dried cherries
  • 1 Tbsp                dried apricot, small dice.

Directions:

  1. Preheat oven to 200-degrees F.
  2. In a small saucepan heat butter, oil, honey, and maple syrup to blend.
  3. In a separate bowl, combine oats, coconut, salt, and cinnamon.
  4. Add the warm liquid ingredients to the oat mixture and mix until fully incorporated.
  5. Spread the mixture evenly on a cookie sheet and bake for 8 to10 hours. If the granola isn’t crunchy enough raise the temperature to 250 degrees F to finish. If you raise the temperature make sure to check frequently to keep the granola from burning. Remove from oven and cool.
  6. Add toasted nuts and dried fruit and mix to incorporate. Store in an airtight container or freeze in bags.

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